
Getting things done, whether as a founder or taking on anything new and different, is a paradox.
On the one hand, you have to have a plan and execute on it.
On the other, you have to be willing to change if things aren’t working.
Strong Opinions, Loosely Held
I’ve seen this phrase attributed to many people. The first person I heard say it, though, was Marc Andreessen, founder of Netscape and VC extraordinaire.
Both parts of the phrase are critical.
You Have to Be Committed
One of my favorite coaches, Townsend Wardlaw, sent an email this week describing what it means to be committed. And it is completely consistent with the way I experienced him when he was my coach.
To paraphrase, commitment is to act and speak in the world as if what you are committed to is already done.
Without necessarily knowing HOW it will be done.
In fact, the bigger the commitment, the more likely it will be that you don’t know how you are going to do it.
Another of my favorite coaches, John Patrick Morgan, put it another way in our work together—
“The strongest commitments are those that you have no idea how you will fulfill.”
If you set a goal that you will grow your business twenty percent this year, you can be pretty sure that’s achievable. In fact, just do twenty percent more of what you have been doing and there’s a very good chance you’ll meet your goal.
But to grow your business twenty times? You probably don’t have a clue.
When you act from commitment, when you say what you are committed to, when you act “as if,” you will find all kinds of things start showing up that you don’t expect, that you might not even understand.
And this is where the second “C” shows up.
And You Have to Remain Curious
If I ask you how to grow your business by twenty times in the coming year, there is no way you can do this by just doing more of what you have been.
You have to think differently. You have to STOP doing a lot of things and START doing some different things.
And most importantly, you have to be WILLING to do this. Which is why most people never do.
What could you do if you were willing to stop doing what has brought you to this point?
What if you stopped working on your most successful product, for example, to bring out a product that was sure to kill it?
If Apple had been concerned about iPod sales it would have never brought out the iPhone. But as Steve Jobs famously said, “If we don’t put ourselves out of business, someone else will.”
What do you see when you’re willing to stop and be curious?
What’s the Risk You Are Called to Take?
Or put another way—
What will you regret not trying?
What’s the risk of continuing to do the same thing, if it means leaving your true song unsung?
An Event That Might be for You
If you’re a founder or business owner wondering what you might see if you stop and get curious, I have an event for you.
On October 20 and 21, a small group of people just like you will gather in Denver, Colorado, to look at big questions like this.
To see what music is wanting to come forth.
To see what might be beyond your financial success.
If you feel called, reach out.
And keep watching for more details here.


