There is a magical point in the development of any business called Scaling.
When you are scaling, you are taking all the hard work that you have put into the business so far and ramping it up. Increasing the rate of growth. Doubling down because you know, after months or years of testing, that you have a profitable concept that people want. Now the task is to create the capacity to sell and deliver as much as you can.
Most founders get even more overwhelmed at this stage. Because they think that for the business to speed up, they need to speed up.
The opposite is true. Yet it feels so wrong that most founders actively resist it.
One of my clients likes to say “The only thing getting in the way of moving from being a small business to being a big business is me.”
What he is still working on is hiring the right people and get out of the way.
Do it as SLOWLY as you can, to make SURE you hire the right people. People who know finance, sales, product, BETTER than you. People who you trust to GROW your vision.
When you do hire them, onboard them slowly, too. Make sure they understand the business as well as you do. Or as close to that as possible.
At a certain point, you can’t drive a car faster by increasing the RPMs.
You drive a car faster by shifting gears.
The car goes faster while the engine runs slower.
Your business is the same. When you are scaling, you should be running slower, not faster.
Making sure the next gear engages. Making sure that everything falls into place.
When have you sped up by slowing down?